The Real Cost of a Failed Salesforce Implementation and How to Avoid ItGartner has measured CRM implementation failure rates at 50 to 70 percent across multiple studies. Johnny Grow’s independent CRM FailureRead more
What Does a Salesforce Health Check Cover? A Complete Guide to CRM OptimizationMost organizations running Salesforce have never done a systematic review of their settings. They set up the org at someRead more
How Insurance Companies Are Rethinking Policyholder Relationships with CRM TechnologyA woman in Ohio, let’s call her Janet, had been a customer of the same auto insurer for 11 yearsRead more
How Energy Utilities Are Using Salesforce to Manage Field Operations and Customer ExpectationIn July 2024, Hurricane Beryl tore through Houston. The storm knocked out power to more than 2.7 million CenterPoint EnergyRead more
How to Turn Operational Data Into Predictive Business InsightsThere is a paradox that sits at the heart of most modern businesses. On one hand, they have never hadRead more
Technology Strategies for Visibility and Risk Management in Modern BusinessesThere is a particular kind of stress that operations leaders know well. It is the moment you find out somethingRead more
Why Culture Determines Transformation Success in Digital TransformationRoughly 70% of large-scale digital transformation projects do not deliver what they promised. That is not a small miss. ThatRead more
When Should Enterprises Choose Verticalized Cloud Solutions? A Guide to Industry Cloud PlatformsCloud computing may have started off as a generic infrastructure, but it is not the same anymore. It has nowRead more
Building a Connected Healthcare Institution Through Digital TransformationHealthcare has never stood still, but the pace of change today feels different. Patients arrive informed and expect clarity atRead more
How Unified Customer Data Improves In-Store and Online Retail ExperiencesRetail has changed dramatically over the past few years. Customers move seamlessly between online stores, physical locations, and support channelsRead more